One message
A planned hook and supported offer.
Video Production
Ads people watch past the first second.
A 30–60 second ad carries one clear message and next step. We plan, film and edit for your agreed placements; running the ads is a separate choice.
Built for the feed, not the cinema.
The placement
The versions and variations you need.
The next step
A clear call, booking or visit action.
Built for the feed, not the cinema.
- The hook: the first seconds decide whether anyone sees the rest. We plan the opening shot and line before anything else.
- One message: one offer or one idea per ad. If you have three things to say, that's three ads.
- Sound off: captions and on-screen text keep the message readable when sound is off.
- A clear next step: call, book, visit, apply. Said and shown.
- The right shape: vertical for Reels, Stories and TikTok, square for the feed, horizontal for YouTube and your website.
Deliverables, agreed up front.
- A 30–60 second ad, written, filmed and edited by our team.
- Versions agreed for your placements. Available shapes include 9:16, 1:1 and 16:9.
- Captions and on-screen text.
- Music licensed for advertising use.
- If they're in your proposal: hook variations (the same ad with different openings, for testing) and shorter cutdowns.
Your proposal lists each ad, each version and each variation. Nothing is "unlimited".
Creative and ads management are different jobs.
Ad creative
We write, film and edit the agreed files.
Campaign management
A separate choice through Ads & Websites.
Creative and ads management are different jobs.
| Ad production (this page) | Ads management | |
|---|---|---|
| What it is | Writing, filming and editing the ad | Setting up, running and adjusting campaigns |
| Who it's for | Anyone who needs ad creative, including teams with their own media buyer | Monthly plans, production add-ons, or an agreed Ads & Websites project |
| What you get | Finished ad files | Campaigns in your accounts and a monthly report |
If you already have an agency or an in-house media buyer, we make the ads and hand over the files. If you want us to run them too, see content with paid ads
What an ad can say.
Your facts
Evidence behind prices, offers and results.
Reviewed wording
Health, employment and alcohol need extra care.
No invented proof
No made-up testimonials or performance claims.
What an ad can say.
The FTC says advertising claims need supporting evidence before an ad runs. FTC advertising guidance. You supply the facts behind any claim about results, prices or offers; we won't invent numbers or testimonials. Health, employment and alcohol ads also have to follow each platform's own rules, which we plan for in the script.
From brief to final files.
Brief
Audience, offer and intended placements.
Approve and film
Script, shot list and the planned shoot.
Review and deliver
Two rounds and the agreed final versions.
From brief to final files.
- Brief: the offer, the audience, where the ad will run and what people should do next.
- Script and shot list: hook, message and call to action, for your approval.
- Shoot: at your business or on location across North Texas.
- Edit: previews are watermarked until the project is paid in full; two revision rounds.
- Delivery: final versions named by placement and ready to upload.
A 50% deposit holds your shoot date; the balance is due on delivery.
Video ads
One shoot. Every placement.
We cut each ad in the sizes your placements need, so the same story fits a story, a feed post and your website.
Questions about video ads.
Scope, rights and timing, before the shoot.
Can one ad work on every platform?
The same footage can, but the edit often shouldn't be identical. Vertical placements need the subject centered and the hook earlier. We plan the versions you need before the shoot.
Do you write the script?
Yes. We write the hook, the message and the call to action from your brief, and you approve the script before the shoot.
Can we use customers in the ad?
How many versions should we test?
Enough to learn something. Usually a few openings of the same ad tell you more than several completely different ads. We recommend a number in your proposal.
Will the ad bring us leads?
We can't promise that. We make the ad as strong as we can and, if we run it, report what it actually did.
What should your business show next?
Tell us the goal and where the content will be used. A 15-minute call comes before your written proposal.